Star Sports activities Community and Disney+ Hotstar, India’s ICC match broadcasters, have launched their ICC Males’s Champions Trophy 2025 marketing campaign, specializing in the occasion’s high-stakes format. With the highest eight groups competing in must-win matches, each end result impacts qualification. The marketing campaign, constructed on the theme ‘Har Match Do-or-Die,’ begins with a movie that includes 2013 champion MS Dhoni.
Dhoni, normally identified for his calm method, seems in a distinct avatar, highlighting the extreme competitors and excessive stakes of the ICC Males’s Champions Trophy 2025. Because the final Indian captain to win the match, his presence recollects India’s previous victory.
The promo movie exhibits Dhoni sitting in a tub full of ice in a snowy panorama, sweating below strain to depict the match’s depth. Utilizing his trademark wit, he delivers the road, “Ek bhi match mein phisle, samjho match se nikle,” emphasizing the competitors’s unforgiving nature.
Sharing an perception on the marketing campaign, Vikram Passi, head of promoting, JioStar – Sports activities mentioned, “The ICC Males’s Champions Trophy has a novel proposition – there are not any security nets or room for errors; win all matches or danger going house. When the stakes are excessive, there’s nobody higher than MS Dhoni, who has mastered the artwork of thriving in do-or-die conditions, whether or not last-over finishes or lifting trophies. Our marketing campaign, nevertheless, presents him in a very new avatar- as Workforce India’s greatest fan, doing issues opposite to his persona because it’s ICC Champions Trophy time.”
Talking concerning the marquee match and the marketing campaign movie, MS Dhoni mentioned, “The ICC Champions Trophy has all the time been a particular match to me—it’s the place the perfect on the planet go toe-to-toe in high-stakes, do-or-die matches. Whereas gamers can handle the strain on-field, the thrill and nerves for followers are on one other degree. Being a part of this movie was nostalgic, however I’m thrilled to attach with followers, watching each recreation like certainly one of them this time round.”
Workforce India, led by Rohit Sharma, will begin their ICC Males’s Champions Trophy 2025 marketing campaign towards Bangladesh in Dubai on February 20. They will even face Pakistan on February 23 and New Zealand on March 2. The match begins on February 19, with the ultimate on March 9. All matches shall be broadcast on Star Sports activities Community and streamed on Disney+ Hotstar.
Written with the View : afaqs