This yr India is celebrating its first Nationwide Croissant Day. Britannia Deal with Croissant marked the event with a enjoyable marketing campaign that includes Sahil Khattar—comic, content material creator, and the grasp of witty road banter.
Sahil took to the streets, mic in hand, turning on a regular basis moments into moments of laughter. He shocked a couple of fortunate folks with a unusual present—a ‘croissant mala’! This playful twist not solely made the day further particular but in addition had folks speaking about (and munching on) Britannia Deal with’s 5 croissant flavours: Cocoa, Vanilla, Combined Fruit, Triple Choco, and Strawberry.
The marketing campaign was all about creating moments of pleasure with surprising surprises, cheerful conversations, and, after all, Britannia Deal with Croissants. Sahil’s fast wit and spontaneous interactions introduced smiles to everybody he met, turning an odd day into one thing particular. From playful conversations to delighted reactions, it was all about spreading happiness—one croissant at a time!
Written with the View : afaqs