For greater than twenty years, Mirchi RJ Jeeturaaj has dominated the airwaves of Mumbai together with his fascinating voice, but his face has remained a thriller—till now. His ardour for radio ultimately led him to turn out to be the unmistakable voice of Occasions FM 107.1, India’s first FM radio station & now has been ruling the waves of 98.3 Mirchi, Mumbai, because the undisputed main prime time jock.
For over twenty years, Mirchi RJ Jeeturaaj has been a recognized voice on Mumbai’s airwaves, although his face remained unknown till now. Jeeturaaj started his radio journey at Occasions FM 107.1, India’s first FM station, and now he leads as a prime-time RJ on 98.3 Mirchi, Mumbai.
He’s recognized for his dedication to remaining nameless, has now made a historic resolution to disclose his face, and it occurred in Dharavi, Mumbai. The marketing campaign, “Dharavi Ke Dil Pe Karega Raaj, Mirchi Jeeturaaj,” ran from October 21 to October 25, 2024. This occasion was greater than only a private milestone – it was a tribute to the colourful and resilient group of Dharavi.
For years, Jeeturaaj lived by the phrases a well-known singer as soon as instructed him: ‘Meri Awaaz hello Meri Pehchaan hai’. It turned his guideline, and he stored his face hidden, letting his voice outline his persona. However with the rise of the digital period, numerous YouTubers and Influencers started falsely claiming to be RJ Jeeturaaj. Noticing that such incidents had been repeating, Jeeturaaj took this resolution of bringing his actual self in entrance of everybody.
The buildup to RJ Jeeturaaj’s face reveal included on-air conversations the place he shared his connection to Dharavi. A contest allowed one listener to hitch him throughout dwell broadcasts from Dharavi, beginning on October 21. Jeeturaaj interacted with native leaders, artists, and enterprise homeowners. On October 23 at 10 AM, he revealed his face for the primary time, stepping out of his studio to cheers from the gang. The second was broadcast dwell on Mirchi Mumbai and Instagram, adopted by a press interplay and images with Dharavi residents.
Reflecting on the importance of this second, Mirchi RJ Jeeturaaj mentioned, “Dharavi is the proper place as a result of like Jeeturaaj who’s heard every single day by means of Mumbai ki Aawaaz Jeeturaaj, it seems that you already know every part about him however nonetheless don’t know so many issues about him, together with his face. Ditto Dharavi,the place it appears you already know every part about Dharavi, however everyone knows there are such a lot of secrets and techniques to be uncovered. So, this was probably the most appropriate place to disclose my face and my full identification to my metropolis Mumbai.”
Written with the View : afaqs